OpenAI to test visual ads in ChatGPT later this month
by@Kalshi
Summary
OpenAI is set to test a new visual ad format in ChatGPT later this month, aimed at enhancing user experience by showcasing products and services during image generation. This format will ensure that ads are clearly labeled and distinct from the creative output. The initial testing will take place in the United States and involve a limited group of advertisers.
Analysis
OpenAI: OpenAI is an artificial intelligence company focused on developing and deploying advanced language models along with conversational and creative AI tools such as ChatGPT. It regularly announces updates to its products and platform capabilities through developer events and direct blog posts. OpenAI is directly responsible for the planned test of visual advertisements appearing during image generation tasks within ChatGPT. Testing Scope: The initial test of the visual ad format is scheduled to begin later this month in the United States with a limited group of advertisers. Advertising Format: OpenAI is introducing a new visual ad format that displays during image generation in ChatGPT to help users discover products and services through imagery while keeping ads clearly labeled and separate from the creative output.
Categories
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Related sources
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