Charles Schwab survey shows 64% of Millennials plan to buy Bitcoin
Summary
A recent report by Charles Schwab reveals that 64% of Millennials intend to purchase Bitcoin and other cryptocurrencies, outpacing intentions for stocks at 52% and mutual funds at 41%. This trend underscores the significant role younger Americans are playing in driving interest and adoption in cryptocurrency, which they view as a vital component of their wealth-building strategies. The growing momentum reflects broader market sentiment that cryptocurrencies are becoming increasingly important for portfolio diversification and long-term growth among U.S. investors.
Tokens
$BTC
Analysis
crypto: Crypto encompasses the ecosystem of digital assets and alternative cryptocurrencies beyond Bitcoin. The news highlights its position as the top asset class in Millennials' investment intentions according to the Schwab data. Bitcoin: Bitcoin is the original and largest cryptocurrency, operating on a decentralized blockchain network as a store of value and medium of exchange. The survey identifies it as a leading asset that Millennials intend to purchase, outranking traditional options like stocks. Charles Schwab: Charles Schwab is a major U.S. financial services firm providing brokerage, banking, and investment advisory services to individual and institutional clients. It regularly releases surveys on investor behavior and wealth trends. In this news, Schwab published findings from its 2026 Modern Wealth Survey detailing generational differences in planned investments. Adoption Trends: Younger Americans, particularly Millennials, are driving momentum in cryptocurrency interest and planned additions to holdings as part of broader wealth-building strategies. Market Sentiment: Many Americans familiar with cryptocurrency view it as important for building wealth and expect the asset class to grow in popularity. Portfolio Strategy: Long-term growth and portfolio diversification are cited as leading reasons for owning or considering cryptocurrency among U.S. investors.
Categories
cryptobitcoin
Related sources
- https://www.coindesk.com/markets/2024/10/10/nearly-50-of-us-investors-plan-to-invest-in-crypto-etfs-charles-schwab-survey
- https://www.structuredretailproducts.com/insights/83391/us-teens-favour-direct-investment-in-stocks-and-crypto-schwab-survey-finds
- https://www.tokenpost.com/news/investing/27497
- https://www.wallstreet-online.de/nachricht/21490318-six-10-cryptocurrency-investors-expect-to-increase-their-holdings-as-investors-consider-digital-assets-role-wealth-building-schwab-modern-wealth-survey-finds
- https://news.gallup.com/poll/714590/crypto-ownership-falls-2025-high.aspx
- https://coinjuice.com/research-hub/42-percent-women-crypto-holders-nca-2026
- https://www.marketscreener.com/news/six-in-10-cryptocurrency-investors-expect-to-increase-their-holdings-as-investors-consider-digital-a-ce785dded881f321
- https://coinlaw.io/crypto-ownership-by-generation-statistics/